ICE Barcelona: New products, market growth and insights into industry trends
News ICE Barcelona: New products, market growth and insights into industry trends With the ICE show over for another year, it is great to reflect on the success of the show for Quixant, which gave us the opportunity to engage with the global gaming industry’s key players, and note an increase in engagements with businesses operating in Spain and Latin American markets. The European launch of two highly anticipated products - the IQ Connect 1 and the enhanced QMAX 3 - and continued interest in the IQ 2, further solidified our position as the global leading gaming technology provider, making a strong impact with both new and existing customers from across the globe. A thriving event in a new location, with positive market sentiment ICE Barcelona 2025 brought together industry professionals in a fresh location that proved to be very well received, with the change in location driving attendance to record levels and increasing the number of engagements Quixant had with global gaming organisations. From conversations at the show, confidence in EMEA gaming markets is increasing, with investment in new projects on the rise and a shift toward accelerated product lifecycles, indicating continued innovation and growth is on the horizon for the market. Expansion in the Brazilian gaming market A major conversation topic at the event was the recent changes to gaming regulations in Brazil, which has legalised online gaming and sports betting. With Brazil being one of the largest emerging markets for the gaming industry, visitors were eager to discuss how they could maximize opportunities in this region, and eager to understand the next steps with the bill that proposes to legalise Landbased gaming in Brazil. Quixant's deep expertise in land-based gaming solutions and strategic partnership with Novatrade, a renowned expert [...]